排版简介

Introduction to Typography

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加州艺术学院
Coursera
  • 完成时间大约为 10 个小时
  • 初级
  • 英语
注:本课程由Coursera和Linkshare共同提供,因开课平台的各种因素变化,以上开课日期仅供参考

你将学到什么

Conduct a peer-reviewed typesetting exercise

Design of a full-scale typographic poster

Explore how typefaces tell stories and understand the historic evolution

Review the terminology and measuring system used to describe type

课程概况

Typography is the art of manipulating the visual form of language to enrich and control its meaning. It’s an essential area of skill and knowledge for graphic designers. Typography predates modern graphic design by around 500 years; it is rich in rules, conventions, and esoteric terminology—but it remains an exciting space for invention and expression.

In this rigorous introductory course, we will study, name, and measure the characteristics of letterforms. We’ll consider the pragmatic concerns involved in selecting and combining type. We’ll peek into the 
rich historical, cultural, and aesthetic histories of familiar typefaces. We’ll discuss time-tested conventions and best practices in setting type, as governed by principles of hierarchy and spatial organization. And we’ll explore the expressive, meaning-making potential of type.

Informative lectures will be complemented by a series of three peer-assessed assignments, culminating 
in an opportunity to design a full-scale typographic poster.

Please note that this is not a software course; a basic working knowledge of Adobe InDesign or other 
page layout software will be assumed. You will need access to a computer and page layout software, such as InDesign, to complete the assignments.

课程大纲

WEEK 1
Week 1: Talking Type
Intro and Overview
What is Type?
Describing and Measuring Type
Choosing Type
Review
测验: Describing Type

WEEK 2
Week 2: Typefaces and their Stories
From Humanism to Rationalism
The Modern Era
Type Today
Assignment

WEEK 3
Week 3: Putting Type to Work
Type in Space
Typographic Hierarchy
Rules and Conventions
Assignment

WEEK 4
Week 4: Making Meaningful Type
Expressive Typography
Bringing It All Together
Assignment

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