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Statistics for International Business

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伦敦大学
Coursera
  • 完成时间大约为 16 个小时
  • 混合难度
  • 英语
注:本课程由Coursera和Linkshare共同提供,因开课平台的各种因素变化,以上开课日期仅供参考

课程概况

This course introduces core areas of statistics that will be useful in business and for several MBA modules. It covers a variety of ways to present data, probability, and statistical estimation. You can test your understanding as you progress, while more advanced content is available if you want to push yourself.

This course forms part of a specialisation from the University of London designed to help you develop and build the essential business, academic, and cultural skills necessary to succeed in international business, or in further study.

If completed successfully, your certificate from this specialisation can also be used as part of the application process for the University of London Global MBA programme, particularly for early career applicants. If you would like more information about the Global MBA, please visit https://mba.london.ac.uk/.

This course is endorsed by CMI

课程大纲

Using Graphs to Describe Data

In our study of statistics, we learn many methods to help us summarize, analyze, and interpret data with the aim of making informed decisions in an uncertain environment. In this first week we introduce tables and graphs that help us get a handle of data. These tools provide visual support for better decision making. With this in mind, we will guide you through the concept of decisions based on incomplete information. Beginning from here, we will introduce you to the concept of population vs. sample, of parameter vs. statistic and of descriptive statistics vs. inferential statistics. We will then go through the concept of describing data, and we will introduce the idea of creating and interpreting graphs to describe categorical and continuous random variables.

Using Measures to Describe Data

This week we will describe and summarize the information in the data using numerical values or measures that are able to summarise information. This is a crucial extension to the analysis of the previous week. While graphs are informative it is usually crucial for improved understanding of the data at hand to discuss their numerical properties. In this week, we will look at a range of measures, such as measures of central tendency, the range, variance, standard deviation, and so on.

Probability and Probability Distributions

Probability theory is a young arrival in mathematics- and probability applied to practice is almost non-existent as a discipline. We should all understand probability, and this lecture will help you to do that. It’s important for you to understand first that the world in which your future occurs is not deterministic- and there are future outcomes where a probability model cannot be developed…

This week, we will cover the basic definition of probability, the rules of probability,random variables, -probability density functions, expectations of a random variable and Bivariate random variables.

Statistical Estimation

For statistical analysis to work properly, it’s essential to have a proper sample, drawn from a population of items of interest that have measured characteristics. This week, we will cover statistical estimation, sampling distribution of the mean, point estimation, interval estimation, hypothesis testing, the Null hypothesis and look at some real life examples of their use.

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