创新:时尚产业

Innovation: the Fashion Industry

Understand how big fashion retailers innovate and discover the story behind a favourite piece of your clothing.

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利兹大学
FutureLearn
  • 完成时间大约为 2
  • 初级
  • 英语
注:本课程由FutureLearn和Linkshare共同提供,因开课平台的各种因素变化,以上开课日期仅供参考

你将学到什么

Explore the different types of innovation and discuss examples of each.

Identify the three levels of innovation: incremental, radical, and disruptive.

Discuss the different types and levels of innovation in the fashion industry.

Evaluate the way in which clothes were marketed in the 1950s compared to today.

Explore future directions in fabric and garment innovation and discuss technologies which have impacted on innovation in the fashion industry.

Research and report on the history and development of an item of clothing.

Record the history and development of your chosen clothing item.

Share and discuss your research with fellow learners.

课程概况

This course introduces a case study showing how Marks & Spencer has been a key innovator in fashion, introducing new fabrics that make our lives easier and more comfortable.

You will see how M&S continues to drive innovation to bring consumers new and better products. You will also consider your own clothing and its innovation story, research how a favourite item of clothing is the result of innovative developments in the industry and share your findings with other learners.

课程大纲

An overview of innovation: defining different types and levels

Case study: incremental innovation at M&S

Innovation in fashion advertising

Fashion innovation outside the retail industry

How to create an educational video

面向人群

This course is part of the Going to University collection which has been specifically designed for students at schools and colleges. They provide a taster of undergraduate study at the University of Leeds and help students to decide which subject to study at university.

Completion of the courses will also enhance students’ university applications.

The courses can also be used as a teachers’ classroom enrichment resource.

Courses in this collection are also great for people that want an introduction in the specific subjects discussed in each course.

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